Disney to Make 4 ABC Shows Free Online - Yahoo! News
An interesting twist. Show some patience, and be willing to put up with some ads, and you can get some popular shows for free.
The question will be have they listened to the conversation around advertising. People are willing to watch advertising if it is a) interesting and b) not jammed down their throat several times an hour. Consider the Super Bowl - many people watch the Super Bowl just to see the ads. Can they provide provocative, varied ads to keep people interested?
It will be interesting to see how it plays out.
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