Blockbuster is quietly testing the elimination of due dates for in-store exchanges in two markets, and will roll this out to all customers in March. Blockbuster is also updating the website so that in-store rentals will appear in a customer's queue and rental history, helping to eliminate duplicate rentals.
Sorry guys, this is stupid. This will do nothing but confuse customers. Customers who are paying extra to have TotalAccess. Customers who have gotten used to having the whole process of getting the next DVD in the queue sped up by exchanging the DVD in the store.
Don't try to pass this off as a service to the customers - this is a way to make money. That DVD we exchange at the store pushes off the shipping fees to the customer.
Between this move and not being able to get into my queue for about 2 months now I will have to seriously consider dropping my membership. (Oh, and yes the Blockbuster tech guys are 'working on it', and even offer free in-store rentals. Never mind that I have chewed through most of the in-store movies that I want to watch.)